The Business Plan is a document which identifies, describes, and analyzes es un documento que identifica, describe y analiza una oportunidad de negocio, examina su viabilidad técnica, económica y financiera, y desarrolla todos los procedimientos y estrategias necesarias para convertir la citada oportunidad en un proyecto empresarial concreto.
The course is structured in four stages:
- Picking up an Idea
In which students identify and develop the business opportunity.
- Strategic and Feasibility Plan
In which students determine the technical feasibility of the business opportunity and develop the necessary procedures and strategies in order to transform the opportunity into a concrete business project.
- Financial Plan
In which students determine the project’s economic and financial feasibility.
- Executive Summary and Final Presentation
In which the students present their business project to a hypothetical group of investors who will have to assess it. The students will then be entrepreneurs who have a Business Plan and they need financing for. The faculty will be the group of investors who will decide whether they will invest in the project or not.