• Westfield Business School

The Business Plan is a document which identifies, describes, and analyzes es un documento que identifica, describe y analiza una oportunidad de negocio, examina su viabilidad técnica, económica y financiera, y desarrolla todos los procedimientos y estrategias necesarias para convertir la citada oportunidad en un proyecto empresarial concreto.

The course is structured in four stages:

  1. Picking up an Idea

In which students identify and develop the business opportunity.

  1. Strategic and Feasibility Plan

In which students determine the technical feasibility of the business opportunity and develop the necessary procedures  and strategies in order to transform the opportunity into a concrete business project.

  1. Financial Plan

In which students determine the project’s economic and financial feasibility.

  1. Executive Summary and Final Presentation

In which the students present their business project to a hypothetical group of investors who will have to assess it. The students will then be entrepreneurs who have a Business Plan and they need financing for. The faculty will be the group of investors who will decide whether they will invest in the project or not.

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